DELL Company Anlaysis

DELL Company Anlaysis Dell Computers have been the leaders in computer world for more than two decades. Dell has been empowering countries, communities, customers and people everywhere to use technology to realize their dreams and possiblities. Since the first Dell PC was introduced in 1986, Dell has continued to shape the industry by breaking new ground and pioneering critical developments in home, small business and enterprise computing. The Dell business connects with more than 5.4 billion customers every day with earnings of $14.9 billion comprising a net profit of $584 million. Dells continuous research and development (RD) have proven efforts to reach the globe, which is driven by some of the industrys foremost product designers and engineers. The core of Dell computers is always been in innovation approach with a commitment to deliver new and better solutions and technologies that fulfils and meets demands and customer needs. They accept Partnerships with varied industry such as software, hardware and component suppliers and by generating a uniquely broad perspective on the computing world and the accessories. Dell believes in innovations which begin in-house supported by global team of top engineers, product designers and technical experts. Along with a team effort with Dells strategic partners to formulate and implement the different strategies. Their mission is to deliver innovative and cost-effective solutions that meet todays customer requirements and innovative work seamlessly is carried out in existing environments and their products. Dell is uniquely positioned into the market which has a strong impact of and on the industry trends. They maintain strong internal and in-house development capabilities. They have a strategy to be partners, rather than to compete, with top technology suppliers and manufacturers. They enable industry standards and technologies through industry groups and strategic partners. In such a way Dell innovates and delivers value and needs of customers. Customer needs analysis for Intercontinental Hotel Group The IHG brand itself owns or services more than 4,000 hotels and also has approximate of $1bn fund to support owners who purchase a franchise from IHG. IHG doesnt own many hotels outright as it had and has a wide focus on franchising. IHG provides the back-up for others as they have an amazing network to bind up with global brands. The IHG Company specialises in mid-scale hotels, along with the Park Lane InterContinental which is a high class with a suite complete with cinema available for  £4,000-a-night. Both business and leisure customers are vital to the success of the group and the former is starting to pick up. The IHG brand has a varied brands of hotels from INTERCONTINENTAL as business class, HOLIDAY INN as resort and inns, STAYBRIDGE suites as leisure hotels which fulfils the needs of having a varied variety of customers for the business varying from leisure travellers to business class personnel. So does the IHG offer a varied variety of brands to the customer ranging from 7 brands offering varied class of service to meet the needs of customers having a pioneering strategy to achieve pioneering position in the competitive market the basic design of IHG by franchising the brands in different sectors provides a variety for different customers and fulfil their needs Corporate Strategy for INTERCONTINENTAL HOTEL GROUP Being a service oriented and pioneering company the major corporate strategies can be listesd as follows: an continuous audit of the clients culture, image and communications strategy an analysis of the existing use of resources, and research into further opportunities; the development of an awareness with the client of the potential higher value through promotional strategies the provision of a brief overview for positioning, developed in the same way as a logo and design system for a same value as of a corporate identity To create a collaborative decision-making process to agree on effectiveness of channels and methods for reaching target audiences through the creation of new identity within a consistent customer satisfaction Competitive priorities of IHG Managing complexity and speeding development Delivering quality and at fast pace Managing technological changes in Hospitality sector Right tools and right people to be targeted Transformation of operating processes Building up a customer centric position With the above competitive priorities IHG should focus on being customer centric as to cope up with the increasing competition in the current hospitality industry which is a beginning step towards the quality management Customer needs analysis for DELL Computers The Dell computers have a focus on customer centric market. The Dell computers have very strong market varying of customers from home users to the official market to the corporate clientele. The each and every sector has a varied demand and need for their requirements. Dell is the first major computer manufacturer to ban the export of nonworking electronics to developing countries as part of our global electronics disposal policy building up a good brand image within the market. They offer the customers to choose to do business with more than 60,000 partners registered with Dell and certified to operate as our agents. Thus having a customer centric market focuses on the consumer needs. Dell computers believe in continuous innovation which is one of more key factors as their being constant changes in the technology and advancements in day to day life there is increase in needs of different customers which is satisfied the current operating procedures of the company Corporate strategies of Dell Computers Following up with Corporate Responsibility Considering the competition in the market along with the others computer companies the few corporate strategies of Dell Inspire innovation and innovate our team members to live company purposes : As usual dell computers have been promoting innovation since long time so as to promote the technical as well as support team and cope up with increasing needs of customers with advancements in technology Continue building up trust through the positive and meaningful differences the company is making on the communities and the planet : The commitment of Dell computers have been constantly creating a difference in technology and innovating the technology Recognize where they can make the most measurable impact and align the commitments : To recognize by the sensitive evaluation of the customers as being a customer centric strategic organization and measure the impacts would be occurring on the commitments to the specific market segment. Develop measures for reporting the progress and media to communicate that progress: The motive would be to evaluate the performance and make evaluations at timely basis and to communicate the results to compare with the expected goals to be achieved Competitive Priorities of Dell Computers: Focusing on best available solution instead of just focusing on technology Having a alternative focus the available solutions to the improvement of technology instead of also just having a focus on innovation Teaching and promoting innovative thinking Promoting in-house innovations instead of hiring and having a partnering with the technical consultants Getting feedback from customers and suppliers Getting feedbacks from the customers should be of mere importance as being a customer centric focus it will help in making continuous improvements and meeting the requirements Supply Chain management of IHG The InterContinental Hotels Group (IHG) outsources its management of supply chain and has signed a new five year contract with Supply Chain Management, (SCM, LLC) to manage the supply chain function at and of IHG. SCM, LLCs responsibilities will include North America, Central America, South America and the Caribbean. With supplying and looking over the work process of the inter brands as well as on supply chain of specific brand SCM.LLC manages the supply chain function for both IHGs corporate and owned/managed / franchised by hotel group, including the major process of sourcing, negotiating, contracting and interfacing with suppliers to maintain cost and quality control. In addition, SCM will manage the relationship with IHGs procurement service company. SCM also helps IHG with staff serving the account will be housed on-site at IHG offices in the major locations of the brand. Enhancing relations with the suppliers and standardizing products and services by following an efficient supply chain. SCM provides strategic solutions for expense management that enable clients to achieve maximum and sustainable savings through a variety of customized services. These services include cost management, spend analysis, process re-engineering, demand management, sourcing of products and services, negotiation, contract development and administration, and staff training. This outsourcing helps IHG to look onto the performa nce and evaluate it and thus follow up with the changes to be made. Constraint Management of INTERCONTINENTAL HOTEL GROUP Following with the few constraints from the SCM (Supply Chain Management) review. IHG (InterContinental Hotels Group) has launched a new Price Optimization module globally that integrates local market demand forecasting, publicly available competitive data analysis and price and revenue management system and helps IHGs hotels determine the best daily price. While traditional revenue management systems select rates based on demand predictions, IHGs Price Optimization module has a price sensitive modeling process that allows the system to continuously balance rates, occupancy and guest pricing preferences in a way that increases revenue opportunities regardless of demand. It makes easier for the large group of hotels to make competitive pricing decisions IHG hotels with brands that include Holiday Inn and Holiday Inn Express which ranges from low budget hotels to hi class leisure and luxury brands which makes it important to be concerned with financing of the brands. Thus seeing positive results following the system generated price and balancing the revenues. The Price Optimization module is a proprietary system that was developed as there had been lot of leverage costs wasted up with the brands. Lean Systems followed by INTERCOTINENTAL HOTEL GROUP After the 9/11 attack there has been a considerable and resulting downturn in the hotel and hospitality business, IHG needed to cut costs significantly to stay competitive. There had been a cut down of around $100M from the Americas Region operating budget. Then IHG turned managed services consultants, to help reduce their spend on Helpdesk, Deskside and Server Support services by 33% (or $1.2M) and understand why end-user satisfaction was low and make improvements in the service with budget planning. The systems were transformed and a formulation of IT servers was lead on to cut down the costs looked at the IT challenges being faced by IHG, it seemed to migrate as many of the Desk side service calls as possible to the Helpdesk. It was to make process improvements without disrupting a live IT service and further degrading already low levels of services. Lean and Six Sigma were applied to the present procedures which allowed quantifying obvious areas for improvement and also uncovering substantial opportunities to make changes with. For example, discovering the cost savings that eliminate redundancy between service providers would bring a change in overall change in system thus saving costs and to achieve the $1.2M in savings. The following lean procedures were allowed: To reduce the average problem fixing times and to improve customer satisfaction Solve more problems at the Helpdesk instead of on-site Deskside Updated and standardized operating systems to reduce complications with the data availablity Moving of account administration off-site so it will be easy for managing and storing information Eliminate the vendor duplication for an effort to further reduce costs Supply Chain for DELL Computers The Dell Computer Corporation a leading direct computer systems company. Dell sells its computer systems directly to end customers, bypassing distributors and retailers (resellers). Dells supply chain consists of only three stages. The suppliers from whom they gain basic resources, the manufacturer (Dell) at which innovation is converted to technology, and end users. Dell has developed direct contact with customers which allows it to: Properly identify market segments, Analyze the requirements and profitability of each segment, and Develop more accurate demand forecasts. Dell matches supply and demand because its customers order computer configurations over the phone or online (Internet) where sometimes it makes use of JIT (Just In Time) process as each computer has to be configured according to needs. These computer configurations are built up from components that are available. Dells strategy is to provide customised, low cost, and quality computers that are delivered on time to make the customer feel cared for and valued for time and money. Dell successfully implemented this strategy through its efficient manufacturing operations, better supply chain management and direct sales model. Dell takes orders directly from its customers; either on phone or online. Thus, Dell reduces the cost of intermediaries and agents that would otherwise add up to the total cost of PC for the customer as well be problematic at times with misunderstanding and breaking down image of DELL. Dell also saves time on processing orders that other companies normally incur in t heir sales and distribution system. Moreover, by directly dealing with the customer Dell gets a clearer indication of market trends. This helps Dell to plan for future besides better managing its supply chain and also keeps a track with trends and surveys the customer needs in specific market. This also helps dell to get a targeted sector for the next innovative product. One more advantage for Dell is it gets by directy dealing with the customer is that it is able to get the customers requirements regarding software to be loaded. Dell loads the ordered software in its plant itself before dispatching it. By eliminating the need of a PC support engineer to load software, the customers gain both in time and cost. They can use the PCs the moment they arrive. Just by a click and no need of any separate installations are to be made with the same thus cutting down the costs of engineers for installation. Constraint Management of DELL Computers The Dell computers being innovative and efficient with the systems have to some internal constraints which can be managed while applying New single-system backup solution which combines world-class hardware and software to help customers store, protect and archive data and also Dell and Symantec collaborate to make reduplication technology accessible so customers can improve efficiency and optimize storage investments and dell could provw with the best. In accordance with innovating on working on customer needs there has to been management on constraints.To help small and medium-sized businesses (SMBs) more effectively respond to the challenge of efficiently storing, managing and protecting increasing amounts of business-critical data, Dell is introducing the PowerVault DL2100 Powered by Symantec Backup Exec 2010, a disk-based backup and recovery solution with available reduplication technology in a single server. With this integrated end-to-end solution, customers can easily deploy and manage backup and recovery tasks, and reduce backup costs compared to tape-based solutions. Which will be a innovative solution for managing the data efficiently and in organised way rather then having large servers being operated continuously incurring costs and adding up to the maintenance costs Lean systems for Dell Computers Dell follows to run a lean operation. Dell factory we wont get to see raw materials, except those on the production line so as we use Just In Time procedure follow-ups. There are no products, as we build to order. So it is a pull system, rather than a push system where you build to forecasts and it so often goes wrong. Often there is no much push strategy used in dell computers manufacturing systems avoiding wastes and layoffs. The other characteristic of the Dell business model is the attention to detail, and the belief in continuous improvement and continuous innovation. Dells manufacturing techniques are a margin ahead of its competitors. To keep pressing ahead to keep Dell Computer at the forefront of production methods would be the strategy to be the pioneers of the computer world There have been number of touches and a computer needs you can cut the number of people you need to build it. But the number of touches also directly relates to the number of failures in the field as it generally possesses a risk of changes in technology and the current production lying back. There is a huge cost to DELL for operating technical support and dispatching a replacement part. If on a computer system they have to do a part replacement, they have to lose the profit on that PC if we have to do a dispatch. So getting it right on quality is fundamental to prove the customers being the best in the computer world. Dell has been pulling business model from such that there were the efficiencies of Dell. Now a days Dell has been likely having the idea of outsourcing manufacturing to that of installing an ERP system. Which can cut down the manufacturing costs as the faults on hardware to be replaced back with the manufacturer just instead of producing and facing losses on the failure or breakdown of any hardware Comparative variations in Operating systems of IHG and DELL Computers Comparing a Brand from a hospitality sector such as Intercontinental Hotel Group holding 7 major brands in hospitality and service sector having a pioneering strategy achieving varied variety for the customers with choices from business class to leisure and resorts to a customer concentric computer company of DELL Computers which being customer oriented IT sector INTERCONTINENTAL HOTEL GROUP (IHG Plc) IHG group has been the pioneers in the hospitality industry with more then 4400 hotels owned and franchised with 7 major brands providing a variation in meeting the requirements of the customers with varied profile and targeting different sectors. They have a plan of expanding to more of 35 properties in the coming three years. The operations being very franchised and linked up together. The supply chain management of in between the interbrands has been contracted with supply chain management SCM consultants to keep it organised as the franchising has to look over the all brand management state. To get summary of the supply chain and to know the defects and implement changes to the operations. The IHG group now is been targeting customers of varied sectors based on the different profiles offered by the properties to suit the customer profile. The pioneering strategy of the IHG is to continue with getting in customer oriented sector while making a change with the services offered. It also offers a loyalty points for the frequent customers and the loyalty card members which would create an assured clientele for the IHG group. DELL Dell has been consumer concentric and also keeping its inventory at a bare minimum. DELL recognises that the it cannot concentrate on just cost alone as it has been following a strategies to directly being in contact with the consumers. It has to differentiate and it has taken the steps to do just that. As the software services it is set to take off in the coming future along with Symantec to develop backup softwares. DELL has laid the foundation to offer the Softwares it has to build on multiple platforms. DELL intends to make available on both DELL and non-DELL systems offering customers the kind of customised support as it has done with its computer systems of hardwares and being with the support from the Microsoft system softwares. The reason being that there are too many complexities involved in the synchronizing the softwares with the various sectors in the market and would be innovating to be as google as it initially came only with search engine now linked up with varied appl ications. But Dell seems determined and has invested a lot in this new service. This could achieve a market share that was lost to HP. Dell will also have to branch out on the various channels it can operate from. The direct consumer interaction has been working well but may not be enough to sustain a more globalized presence in the developing countries. So it needs to expand the channels globally and also has plans to open more manufacturing factors in India, Brazil, and BRIC countries. To enable better delivery of customer service, Dell will have to coordinate with the channels for continuous and considerate supply.

Critical Analysis of Taylor Swift’s Red Essay

Grammy award winning artist Taylor Swift debuted her first album at in 2006. Within six years Swift has grown to be one of the most renowned country pop artists ever known. With her fans craving for more from Swift, she released her fourth album titled â€Å"Red† on October 15, 2012. The album was an instant hit that sold over 1.2 million copies within the first week of being released. â€Å"Red† is one of the top selling albums in the past five years, coming only behind Mumford & Son’s recently released â€Å"Babel†. The album contains 16 tracks that are a strange mix of Swift’s country roots, modern pop, and hints of lite-rock. The highly anticipated, supposed â€Å"album of the year† turned out to be a major disappointment. At least Taylor has an easy excuse: her horrible decision to try out some new producers and song writers such as Max Martin and Shellback, who are known for creating hit radio pop songs for Maroon 5, Pink and Kelly Clarkson. These two were mainly responsible for the most disappointing tracks: â€Å"I Knew You Were Trouble† (a song that bashes ex-boyfriend John Mayer even further than she did in her album â€Å"Speak Now†), â€Å"22† (a song about enjoyment of young adulthood), and the hit single â€Å"We Are Never Ever Getting Back Together†. On the other hand, Swift did have Nathan Chapman, her longtime producer, help her with almost half the album, which includes the most notable tracks on â€Å"Red† such as â€Å"All Too Well†, â€Å"The Lucky One†, and â€Å"Treacherous†. Another plausible reason for Swift’s subpar performance in the production of â€Å"Red† is her obvious self-confusion with her own identity. When Taylor released her first album she was barely 16 years old. Now, she is 22 but is still trying to write songs about the same old heartaches and heartbreaks that she had when she was a teenager. Since she was made famous and praised for the songs about first kisses, first break ups, and dumb boys, it makes sense that she would continue to write songs about the same topics and, naturally, a true transition from a hopeless romantic of a teenager to a real adult must be out of Swift’s comfort zone and a bit intimidating. But the fact is that now Swift is no longer a teenager and therefore should not be writing about teenager-like relationships. She never discloses any intimate details about her relationships in her songs unlike most 22 year-old artists. Instead, she successfully portrays the perfect role of an untouchable, chaste virgin disguised as a serial dater looking for the next guy to write a song about. The best track on the album, that was co-produced by Nathan Chapman, is â€Å"All Too Well† which is a slower, acoustic-based ballad written all by Swift herself. The song fits Taylor’s original style perfectly, encapsulating the platonic ideal of unfair heartbreak as she also does in many songs in her previous albums such as â€Å"Cold As You† in her self titled album, â€Å"Breathe† in her second album â€Å"Fearless†, and â€Å"Dear John† in her third album â€Å"Speak Now†. â€Å"All Too Well† is about her former boyfriend, actor Jake Gyllenhaal (which of who most of the album is about), and the story of their short, but apparently serious relationship spent specifically on a weekend at his sister Maggie’s house. The song is emotional and has a powerful climax that describes how he broke up with her over a phone call, which is typical for Taylor Swift and what her fans love and expect. Overall, the album lacks originality both lyrically and melodically. As Taylor takes steps further away from her love stricken lyrics and country roots and more towards passive aggressive pop rock tunes the worse off she gets and consequently leaves her fans disappointed. Although the album does contain a couple genuinely well written and produced tracks, the general confusion of which genre Swift tries to reflect in â€Å"Red† throws off the album as a whole. Hopefully Swift will soon learn how to use all of her potential to become a true adult artist that has evolved from her past glory as a teenage country legend.

Write a Recommendation Report

Module Code: PM502-2T Group: Group W Module Title: Skill for Study 2 Assessment Title: Report Assignment Title: Write a recommendation report in which you compare three possible methods for water provision in arid region of your choice. Tutor Name: Eve Smith Student ID Number : 200860469 Date of Submission: Friday 2nd Dec, 2011 Word count: 1668 Contents 1Introduction1 2Background1 3Options2 3. 1Desalination2 3. 2Rain Harvesting System3 3. 3Damming3 4Requirements4 4. 1Cost4 4. 2Sustainability4 4. 3Environmental impact5 4. 4Social impact5 5Compared Options6 5. 1Cost6 5. 2Sustainability6 5. 3Environmental impact7 5. Social impact7 6Conclusions8 7Recommendation8 8Reference9 Introduction In some developing country,arid are able to cause poverty and death, so it is important to provide clean, cheap and sustainable water to those residents living in arid area. However to supply water in arid regions can be a great challenge, it should concern about cost, sustainability, environmental impact and social impact. This report will focus on 3 methods of water prevision: Desalination, Rain Harvesting System and Dam. The report aims to analyses 3 different water prevision methods, and find out which is fit the situation in Middle East.In order to achieve this aim, report will compare those 3 methods in 4 requirements: Cost, Sustainability, Environmental Impact and Social Impact and carry out a recommendation to the region of Middle East. Background Recently the total population of human being has broken through Seven billion. The booming population has led to a serious problem, the higher the population is, and the more water will be demanded. However, the water resource is limited: though 70. 9% of the earth surface is covered by water, only 2. 5% of the earth’s water can be directly utilized by human beings (Cech 2010).Fresh water resource is valuable for every one on this planet, especially for those people who live in arid areas such as Middle East. In those region s, without water provision crops and livestock cannot survive, people have to spend a lot of time on searching and carrying water which can deprive their right to get education and make money (KIC 2011). At the same time, low water quality is a huge threat to people’s health. According to a survey from WHO (2004) if all humans in the world can have clean water supply, 88% of health problem in developing country will be solved.Options 1. 1 Desalination 97% of water on this planate is salt water, if we can take the salt out water, then many place in the world will no longer suffer from lack of water. Fortunately desalination make it possible. Fischetti (2007) points out that desalination is a process using energy and technique to remove salts and other minerals from water. The aim of this process is to transform salt water to fresh water for people drinking and daily use in the regions limited on fresh water but have plenty of salt water.Numbers of desalination station have bee n built in the world, The biggest desalination station in the world is the Jebel Ali Desalination Plant located in United Arab Emirates. It can produce 79. 2 billion Gallon fresh water per year (Elshorbagy 2008). These stations supply large amount of fresh water to local residents every day, ease the water stress largely. 1. 2 Rain Harvesting System In some arid areas,rainwater may be the main water source,Boers (1994) point out that, the low rainfall and irregular distribution cause the problem of water stress in some arid areas.Rain Harvesting System basically is to harvesting rain water from rooftop and yard,after purified,than storing the water in an underground cellar for drinking, daily use and watering crops, See: figure 1 (Garwalmail 2001). Boers (1994) also points out that this kind of technique has already been applied on many arid areas to solve water stress. Figure 1 Simple Diagram to show Rainwater Harvesting (Garwalmail 2001) 1. 3 Damming Human beings have used dam as a method of water provision for a long history. The oldest extant dam in the world is the Jawa Dam, located in Jordan (Helms, 1977).Dams can be seen as a barrier to stop water flow for and reserving it. Storing rain or river water in rain season, ensure the water supply for human consumption and irrigation in dry season. Dams make water predictable, and much easier to manage. Damming is not only a water provision method but also an energy sources. Large scale dams can also produce power. Altinbilek(2002) found 19% of electricity in the world wild was generated by dams, helping a lot of countries to get clean and cheap energy. Requirements 1. 4 CostFor wealth regions, cost is not the primary requirement of water provision methods, they pay more attention on sustainability or environmental impacts. however most of arid areas are not especially wealth, cost could be a big problem for them. In some low income Middle East countries, governments are unable to afford those kinds of water p rovision project which cost a lot (World Bank 1993). Poor water supply leads to high death rate and low productivity. People have to pay more time on searching and carrying water, this makes them even poorer. So costs is an important consideration for some ountries. 1. 5 Sustainability Sustainability is also an aspect must be concerned when plan a water supply project. If a region seeks to maintain productivity and daily life,then the continuous water supply is essential. Unstable water supply will lead to low productivity and quality of life. Those old water provision methods such as pumping underground water are not a long-term solution, new technology may provide some solution to this problem. Tove (1997) brought out an idea: new technologies are able to make water supply far more stable and reliable than ever before. . 6 Environmental impact In recent years the environmental impact of water provision methods has aroused many people’s concern. In the past, environment woul d not be a primary consideration for water provision projects. However more and more evidence shows that insufficient attention to environment can bring a lot of problem. Hwang (2004) point out that, excessive use of groundwater is directly related to ground subsidence. Fortunately, today when planning a water project they will try to minimize the environmental impact (Figure 2).A fish ladder has been tested and has applied on many dams to protect native fish (Barrett 2006). Figure 2: A fish ladder built around a dam in the Pacific Northwest 1. 7 Social impact Just like the Environmental impact, water provision project can also have a significant impact on society. For a large-scale project, millions of people have to abandon their house, farmland and all the things they cannot take with them, evacuated to other places, IRO (2008) point out that it is estimated that there are more than 40 million people in the world have to move because of large-scale water project.The government ha s to pay huge amounts of money to resettle those people. Spending too much money on a water provision project may also lead to a higher bill of water which is detrimental for the poor (Goldman 2007). Comparison by Requirements Compared Options 1. 8 Cost On average, to build desalination plant is likely to be the most expansive way to provide fresh water. Karagiannis. (2007) argued about that the cost of building a desalination plant can be astonishing, and it require a lot of energy.Compare with desalination, the cost to build and maintain on dam can be acceptable if the construction scale is not that big. In addition, most of dams are applied on electricity generation and keep fish in reservoir. These methods will bring revenue to reduce the cost of dam. It is no doubt that Rainwater Harvesting System is the most economical way of water supply. Boers (1994) states that, building a rainwater harvesting system for a family is quite cheap. 1. 9 Sustainability In these three methods, t he most stabled way to supply water is desalination.Kumar (2003) argues that if we are able to transfer sea water to freshwater, then water would not be a problem for human beings; we do not have to worry about overuse sea water, as we worrying about groundwater and rivers will dry up one day. Damming is also a relatively stable water supply method. Excluding some extreme weather factors, damming can provide water to surrounding areas stably (Altinbilek 2002). However, if encounter extreme weather, like drought, dams will lost the function of providing water. The most unsustainable water provision method is rainwater harvesting.Boers (1994) states that rely on rainfall to supply fresh water in arid areas have never been a stable way. 1. 10 Environmental Impact Damming has a huge impact on the environment. Old style dams do not have a fish passage, which stops fish swims back to upstream for breeding. World Commission on Dams (2000) point out there is more than 9000 kinds of fresh wa ter fish vanished in recent 100 years in the world. For a desalination plant, the impact to environment is far lower than damming. Great energy consumption may be the only impact a desalination plant do to environment.Younos (2005) describe desalination plant energy consumption as â€Å"drinking energy†. Rainwater harvesting nearly have no impact on environment, so it is an environment-friendly way to provide fresh water. 1. 11 Social impact Desalination and rainwater harvesting almost have no negative impact to social impact. In fact these two methods are beneficiating to society. According to Elshorbagy (2007) and Boers (1994) these two kinds of methods are Ease water shortages in wealth regions and poor regions respectively in Middle East. There is no doubt that damming can have a huge impact on social.The impact of damming bring to the society is multifaceted. Local resident resettlement, loss of arable land and those cultural heritages losses, all of these social problem s are caused by damming (Goldsmith 1992). Conclusions With all the discussion above there, we can easily to find out that each method has its advantages and disadvantages. Desalination plant is a very stable water supply method. However, construction and operating costs is unacceptable for some developing country in Middle East. Damming is a reliable way to provide fresh water, but the impact on environment and society is unaffordable for some Middle East country.Although rainwater harvesting is not that stable, but because of its low cost and Environment-friendly, this method can play a major role in poor regions. So it is impossible to find out one method better than others. According to local conditions, we should choose different way to provide fresh water in Middle East. Recommendation In the Middle East, desalination may be the best way to provide water for wealth countries. However, for those poverty-stricken countries where under extreme weather, rainwater harvesting can be a good way to solve water stress. * ReferenceAltinbilek, D (2002). The Role of Dams in Development, International Journal of Water Resources Development, 18 (1), pp. 9-24 Barrett. J, Cooper, M, M. (2006). The Murray River's ‘Sea to Hume Dam’ fish passage program: Progress to date and lessons learned, Ecological Management ; Restoration 17(3), pp173-183. Boers, M. (1994), Rainwater Harvesting in Arid and Semi-Arid Zones. Waeninaen. The Netherlands. Cech, T. V. (2010). Principles of Water Resources: History, Development, Management, and Policy (3rd Ed. ). USA: JOHN WILEY ; SONS, INC. Elshorbagy, W. Elhakeem, A, B. (2007).Risk assessment maps of oil spill for major desalination plants in the United Arab Emirates, Desalination, 228 (1-3), pp. 200-216 Fischetti, M (2007). Fresh from the Sea, Scientific American 297 (3), pp. 118–119. GoldMan. M (2007), How â€Å"Water for All! † policy became hegemonic: The power of the World Bank and its transnational policy ne tworks, Geoforum, 38(5), pp. 786-800 Goldsmith, E. Hildyard, N. (1992). The Social and Environmental Effects of Large Dams. Wadebridge. Wadebridge Ecological Centre. Helms,S,W. (1977). Jawa Excavations 1975. Third Preliminary Report. Levant, 9(1), pp. 21-35 Hwang.N. R, Moh. Z. C. (1996) Instrumentation for Underground Construction Projects, Malaysia, Kuala Lumpur. International Rivers Organizaion (2008) The World Commission on Dams Framework – A Brief Introduction, Retrieved From: http://www. internationalrivers. org/node/2526 Karagiannis, I, C. Soldatos, P, G. (2007). Water desalination cost literature: review and assessment, Desalination, 223( 1-3), pp. 448-456 Kumar, C, P. (2003). Fresh Water Resources: A Perspective. National Institute of Hydrology. India. Stanley, J. (2011). What Are Results of Poor Access to Safe Domestic Water Supplies?C. Skills for Study 2: Development Issues, 43, 32-39. Nottingham, UK: KIC. Tove A. Larsen. Gujer,W. (1997). The concept of sustainable Urban Water Management. Water Science and Technology. 35(9), 1997, pp. 3-10 World Bank (1993), Water Resources Management Policy Paper, Washington DC; The World Bank. World Commission on Dams (2000) Dams and Development: a new framework for decision-making, the report of the world commission on dams. London; Earthscan Publications. World Health Organization . (2004). Burden of disease and cost-effectiveness estimates, Retrieved From: http://www. ho. int/water_sanitation_health/diseases/burden/en/index. html Younos, T. (2005). Environmental Issues of Desalination. Contemporary Water Research ; Education. Issue: 132. PP. 11-18 Garwalmail, A (2010). Simple Diagram to show Rainwater Harvesting. Retrieved From: http://en. wikipedia. org/wiki/File:Simple_Diagram_to_show_Rainwater_Harvesting. png A fish ladder built around a dam in the Pacific Northwest, (2010). Retrieved From: http://adventure. howstuffworks. com/outdoor-activities/fishing/fish-conservation/fish-populations/fish-ladder1. htm

The Harlem Renaissance and Its Effect on African American...

The Harlem Renaissance and its Effect on African American Literature Thesis: The literary movement during the Harlem Renaissance was a raging fire that brought about new life for the African American writer; its flame still burns today through the writings of contemporary African American writers. I. The Harlem Renaissance- Its Beginning and Development II. The Major Writers A. Claude McKay B. Jean Toomer C. Countee Cullen D. Langston Hughes E. Zora Neale Hurston III. Major Themes of Writing during the Harlem Renaissance A. The effort to recapture the African American past and African Heritage B. Life in Harlem C. Racism IV. The Harlem Renaissance – The Era Comes to a Close V. The Influence†¦show more content†¦Diversity flourished in the performing arts as well as in music, literature, and art. â€Å"By the time the novels, poetry, and dramas of the Harlem Renaissance were being recognized, African American music had already gained fame worldwide. Jazz and blues provided the background, the spirit, and the style for the achievements of the period’s literary and visual artists† (Howes 81). In every movement there are those who are called front runners or foundation layers. These individuals pave the way for others to follow and so it was with the Halrem Renaissance. â€Å"Contrary to popular belief, the Harlem Renaissance did not emerge out of a literary and cultural wasteland† (Brown pg 9). The writers of the Renaissance dealt with African American life from a African American perspective. The first important writer of the Renaissance was Claude McKay (1889-1948), who was born in Jamaica and came to the United S tates in 1912. McKay is best remembered for his poems treating racial themes. â€Å"His novel Home to Harlem became the first best seller by an African American author and he received the Harmon Foundation’s gold medal for literature (Howes 48). â€Å"Jean Toomer (1894-1967) was the second most important writer of the Renaissance and one of the most gifted in modern American letters† (Whitlow 80). After a visit to Georgia in 1921, Toomer wrote his most masterful work entitled Cane. Cane is Jean Toomers acclaimed exploration of theShow MoreRelatedExploring African American History : The Harlem Renaissance1521 Words   |  7 PagesTi’Anna Smith Period 1 AP World History 12-14-15 Exploring African American History: The Harlem Renaissance The Harlem Renaissance originally known as the New Negro Movement was an important part of African American culture and history, which helped African Americans express themselves and celebrate their heritage. Between the years of 1890-1920 close to two million African Americans traveled from the rural southern states to the northern cities. They traveled to these northern cities in hopesRead MoreThe Harlem Renaissance850 Words   |  4 PagesPeriod 4 Word Count: 693 Harlem Renaissance The Harlem Renaissance was the first period in the history of the United States in which a group of black poets, authors, and essayist seized the opportunity to express themselves. The Great Migration was the movement of six million African Americans from the rural South to the cities of the North during 1916 to 1970. Driven from their homes by unsatisfactory economic opportunities and harsh segregationist laws, many African Americans headed north in searchRead MoreThe Harlem Renaissance : A Literary, Artistic, Cultural And Intellectual Movement1485 Words   |  6 PagesTatiana Moore Mrs. Donald English III 26 March 2014 The Harlem Renaissance The Harlem Renaissance was a literary, artistic, cultural and intellectual movement. The word renaissance means rebirth or revival. African Americans during this time were being pressured by Jim Crow Laws in the South. These laws separated the races tremendously (Roses). African Americans appeared ignorant, poor, and servile. Hate groups and hate crimes alarmed families, and they collectively decided it was time to make aRead MoreThe Harlem Renaissance1317 Words   |  6 Pagesneeded to be stressed was the freedom of African Americans. For so long they were slaves and treated extremely poorly. Eventually, they became free people. However, they were still not viewed as equal. It took many years to move even one step in the right direction. A specific movement did help the African America appear independent and equal. One of the most influential movements and still occurring to this day is the Harlem Renaissance. The Harlem Renaissance is the cultural movement of the 1920’sRe ad MoreThe Harlem Renaissance941 Words   |  4 PagesThe Harlem Renaissance was a cultural movement, in the early 1920’s, that involved vibrancies of new life, ideas, and perceptions. The large migration of African Americans northward, after World War I, allowed people of color the opportunity to collaborate in the New York City neighborhood, known as Harlem. This renaissance allowed the city to thrive on a refined understanding and appreciation of the arts. Many individuals were involved in this movement including doctors, students, shopkeepers,Read MoreClaude Mckay s Harlem Dancer And Ended Around 1929 Essay1535 Words   |  7 PagesThe Harlem Renaissance began in 1918 with the publication of Claude McKay’s â€Å"Harlem Dancer† and ended around 1929. During this period, there was a wave of literary works by, and about, Blacks. The Harlem Renaissance was a period of great intellectual expression as well as introspection (Bodenner). There were several key mo ments and individuals that made this era of time historical. African American artists rejected imitating the ideals of white Americans and championed black artistic expression onRead MoreThe Harlem Renaissance1154 Words   |  5 PagesIV AP 16 November 2015 The Harlem Renaissance The early 1900s was a time marked with tragedy in America. Started and ended with the Great Depression in between, it was not America s finest moment. Prohibition was in place, the Klu Klux Klan was still marching, and the Lost Generation was leaving for Paris. But despite the troubling times, people still found beauty and meaning in the world around them. They still created art and celebrated life. The Harlem Renaissance was an artistic and literaryRead MoreEssay about The Harlem Renaissance1582 Words   |  7 Pages1930’s, the Harlem Renaissance was an important movement for African-Americans all across America. This movement allowed the black culture to be heard and accepted by white citizens. The movement was expressed through art, music, and literature. These things were also the most known, and remembered things of the renaissance. Also this movement, because of some very strong, moving and inspiring people changed political views for African-Americans. Compared to bef ore, The Harlem Renaissance had majorRead MoreThe Negative Impacts of the Harlem Renaissance1169 Words   |  5 Pagesthe idea of the Harlem Renaissance was born. The ideology behind the Harlem Renaissance was to create the image of the New Negro. The image of African-Americans changed from rural, uneducated peasants to urban, sophisticated, cosmopolites. Literature and poetry abounded. Jazz music and the clubs where it was performed at became social hotspots. Harlem was the epitome of the New Negro. However, things werent as sunny as they appeared. Many felt that the Harlem Renaissance itself wasnt soRead MoreThe Harlem Renaissance and Its Effect on the American Dream1541 Words   |  6 PagesThe Harlem Renaissance and its Effect on the American Dream What was the Harlem Renaissance? The Harlem Renaissance was a period of time in American history that emphasized African American culture in the form of music, art, and poetry. The Harlem Renaissance of the 1920s was plagued by poverty and racial inequality. African Americans held the dream of upward mobility and racial equality, through mediums such as poetry and jazz: a new form of music originating from the African American community

Social Media Technology - 3441 Words

Table of Contents 1.0 Introduction 1 2.0 Risks of Social Media Technology in Business Enterprise 3 3.0 Productivity of Work by Using Social Media Technology 4 4.0 Social Media Technology as the Promotion and Marketing Strategy 5 5.0 Recommendations 6 6.0 Conclusion 8 References 9 Social Media Technology in Business Enterprise 1.0 Introduction Bhanot (2012) defined social media technology as the â€Å"media for social interaction that can be used in web based and mobile technologies†. In addition, web based and mobile technologies can make the communication into interactive conversation. The most popular social media among the users are Facebook, Twitter, LinkedIn, YouTube and so on. Besides, the†¦show more content†¦The behaviour of the workers and the managers to maximized profit can be changed with the use of social media technologies (Turban amp; Volonino, 2012). Social media technology can help organizations to maintain and improve competitiveness in the industry (Levin, Hansen, amp; Laverie, 2012). In addition, social media are use by wide area of business includes human resources, supply chain management, marketing and sales and others area that used social media technology (Turban amp; Volonino, 2012). The organizations also can use the social media technology to their marketing research plans. Now adays, many organizations have realized the usefulness of the social media technology in running their business and they try to adapt this new technology slowly. According to Andzulis et al. (2012), the Ford Motor had hired 40 employees that are social media practitioners to promote their new car model which is Ford Focus. The employees had been given opportunity to drive test the car and the video have been uploaded in Facebook and other social media website. 2.0 Risks of Social Media Technology in Business Enterprise The organizations or firms must understand the risk in using social media technology in their business. The risk using social media as a platform in business is greater than a business that uses traditional ways (Boz amp; Unal, 2011). There are manyShow MoreRelatedDigital Technology And Social Media Essay1707 Words   |  7 PagesMore recently than in years past, digital technology and social media have grown to become a part of our everyday lives. The recent rise in those who own smartphones allows this everyday use of digital technology and social networking to be easier than ever before. At any time and any place, we have the ability to â€Å"socialize† with nearly anyone—even celebrities who have no idea most of us even exist. The continuous consumption of digital media has altered once personal face-to-face communicationRead MoreThe Impact Of Social Media On Technology Essay1587 Words   |  7 PagesNegative impacts Social media relies heavily on advanced communication and information technology that work seamlessly in the process of building and supporting technological literacy. A study conducted by Ahn (2011) stated that a person cannot be engaged in meaningful discussions and keep the use of technology without effectively developing advanced skills such as troubleshooting, information evaluation, mediated communication, and others that will all be connecting learners to valuable economicRead MoreSocial Media Network Technology 1310 Words   |  6 PagesSocial Media Network Technology Paper The web is no longer a read only product, it now has the ability to be interactive and particpatory. Users are able to interact over the internet with each other with instant messaging and emails and use social networks to share news, videos, and photos with others, bringing people with common interest, opinions, and experiences together and closer. Some of the most popular social networks include Facebook, MySpace, and LinkedIn. Currently social networksRead MoreImpact Of Social Media On Technology1293 Words   |  6 PagesAugust 2015 Impact of social media and technology In today’s technological era, internet has engulfed each and every area of the world. Due to rapid changes in technology, people are becoming addicted toward social network and have tremendous affects and influence over the lives of many people. The debate about social networking has emerged all over the world. There are some who are against it but there are also a lot of people who are in favor of it. Since the advent of social networking sites suchRead MoreA Brief Note On Technology And Social Media952 Words   |  4 PagesTechnology and Social Media: Crucial to Society Social media is one of the most popular means of communication today. The general public uses social media to talk to loved ones, find long lost friends, and participate in online discussions. As technological capabilities have advanced over the years, so has the public’s reliance on social media. Debates have surfaced about whether the public is misusing social media. Many people are questioning whether social media is replacing human interactionRead MoreInformation Technology With Social Media Prospective Essay1891 Words   |  8 Pages Innovation in information technology with social media prospective When there is proven method of conducting business then there are horizons of innovation are alive all the time. The innovation and creative ideas provide a key role in driving both future as well as real-time success into the core strategies of International Food Group. Marketing is a particularly targeted out of these strategies in real terms. The use of technology at IFG aims to reach its customers in three new ways: ï  ¶ The companyRead MoreThe Effects Of Social Media On The Development Of Mobile Technology1385 Words   |  6 PagesSocial Media Media Broadcast Marketing The increase of social media and the development of mobile technology in the last decade has been significant, which has transformed the communication strategies and especially with sharing the experiences and how information should be marketed to the target audience. According to Hollensen (2014), the selection of newspapers, web sites, and TV to be used for advertising (series of actions to reach goals) needs to be done (at the same time) with the developmentRead MoreSocial Media And Technology s Impacts On Youth2483 Words   |  10 PagesSocial Media and Technology’s Impacts on Youth There is no doubt that everyone has a cellphone these days. With these cellphones comes the access to the social media. You can go to a restaurant or store and you will see everyone from a toddler to an elder glued to some kind of technology in front of them. Because this has become so normal to our generation, most are too occupied to the technology to realize how they are being affected by it. Everyone is using it daily, all day, causing it to impactRead MoreThe Impact Of New Social Media Technology On Young People1491 Words   |  6 PagesThe Impact of new social media technologies on young people OBSTRACT How the new social media technologies’ impacting on young people in today’s society? The study will examine the positive and negative impact of new media technologies on young people. It will explores on how new media technologies such as computer games, video games, face book, television, twitter, mobile phones, you tube, internet, television, whatsApp, Viber, Snap chat, and other modern technology are playing major role onRead MoreSocial Media And Technology : A Exciting Journey Through The World Wide Web955 Words   |  4 Pages Social media and technology are an incredible enhancement of the modern world. If properly balanced and educated, embracing these technologies is a rewarding and exciting journey through the World Wide Web. This electronic social and technological society we have created is the inevitable part of every child’s life; it s hard to protect them from the adverse impacts of this society. Smart technology improves on a daily basis, the costs associated with smartphones reduced to nearly nothing, resulting

Gender Inequalities in Victorian England Robert...

It was a tale of two lovers uniting in the night to express their affection and devotion. So how exactly did this tale of love, end in cruel, cold-blooded murder? Good evening and welcome to Poetry Break Down, I’m your host Mary Doe. Tonight, we will delve into the fascinating world of classic Victorian literature. Under the microscope is canonized poet, the late Robert Browning. Browning’s poetry was a reflection of his life and times living in Victorian England. Later on this evening we will analyze just how his times came to play a major role in some of his greatest works, in particular his revered poem Porphyria’s Lover. Released in 1836 (Catherine Maxwell, 1993, p.27), this esteemed text follows the murder of beloved Porphyria, the†¦show more content†¦The emasculation and submissive role the narrator has been faced with ultimately leads to the climax of the poem. In an attempt to preserve Porphyria’s love and exercise power, Porphyriaâ€℠¢s lover strangles her with a lock of her own yellow hair (Line 39-40). The obsessive speaker then proceeds to prop Porphyria’s ‘drooping’ neck against his shoulder (Line 39-41), a complete reversal of his previous compliance to her controlling actions. This is symbolic of recovering masculinity from prior submission and depicts the male agenda of the Victorian period. Gender inequalities formed the fabric of society during the Victorian Era, as reflected in Porphyria’s Lover. From 1837 to 1901, Victorian England was a civilization of male dominance and supremacy. Men were viewed as superior beings that were far more intellectually, physically and emotionally able than females. Women were bound by law to obey their husbands while being forced to adhere to societal expectations. The female role in Victorian England consisted of caring for children and maintaining the home, occupying spare time with monotonous hobbies such as sewing. Husbands were by law permissible to punish their wives if they were not compliant with their expected role or acted disobediently. Originally, Porphyria challenges the dominant discourse of Victorian England as she boldly speaks and acts with independence, a trait that

Corporate Social Responsibility Policy of Apple †MyAssignmenthelp

Question: Discuss about the Corporate Social Responsibility Policy of Apple. Answer: Introduction: Organisational ethics can be defined as a way in which organisations responds to external and internal environment. Various guidelines and principles are included in organisations workplaces that are decided by individuals or managers of the firm. Ethics can also be interpreted as a code of conduct followed by people working in an organisation. Making profits is the chief reason behind forming any company and to make money by unfair means is not permissible. For firms, individuals should be the first priority and no employee should be manipulated to get good results. Data modification is also taken as unethical conduct and is considered as theft in corporate world(MSG, 2017). In long run of organisations ethical dilemmas might take place in which perplexing situations among people takes place. The dilemmas mostly take place due to divergence in individual thoughts and fundamental nature. The confusing situations arising in workplaces are sometimes hard to justify and making necessary steps against it becomes difficult. In workplaces, dilemmas are happened quite often due to conflicts in ideology of employees and managers. The reason behind such dilemmas can be several like cultural differences, data infringements, child labour, incompetent payroll, incapable management, biased decisions, etc(Hewege, 2012). While unethical performance is made, it becomes duty of the management to look into the matter and undertake necessary steps against it. In this essay similar dilemma faced by one of the most renowned companys manufacturing unit of Apple Company at Foxconn will be discussed(Dawn, 2016). In order to make detail examination of the situation, two theoretical concepts will be discussed along with making an evaluation of those theories and how they could influence managerial practice in Apple Company. To assist the managers, critical reflection will be made in conclusion so that leaders can make decisions ethically. One of the most popular MNC is Apple whose headquarters is situated in America. It is also worlds second leading IT Company after Samsung([Case Study]-Apple vs. Samsung: A Battle of Marketing Relevancy, 2017). The company specialises in developing and designing computer software and computers. Popular mobile phones such as iPods, iPhone, ipad, etc. are all manufactured under the brand of Apple. Presently the CEO of the company is Tim Cook who was appointed in the year 2012 by Steve Jobs(Rawlinson, 2017). The article recently reported that the CEO had made immense profits for the company with his expertise and firm dedication. The CEO is said to be creative and innovative and had added cash reserves of over 90 billion dollars in the company. Soon after the new CEO was appointed, an ethical dilemma happened in Chinese manufacturing sector of the company in which employees protested against working conditions. Few even committed suicides and others threatened for the same. Foxconn is on e of the leading manufacturers of Apple who supplies finished Apple products for the company. The recent dilemma faced in factory premises where employees threatening attitude for suicide had made colossal situation for Tim Cook(Elmansy, 2017). The workers at Foxconn faced unethical working conditions in the working areas of one of the biggest electronics manufacturing unit. Around 150 workers threatened to jump from the roof of the building if their inconsiderate working conditions were not improved. One of the Chinese Community partys officials and managers were able to convince the workers to abort suicide and get down the roof for settlements. After two days of endeavour, the workers came down(Pierce, 2017). Apple is a global company and work pressure there seems to be high. The company was unable to give stress on Foxconn issue and the CEO focussed more on introducing its products and making profits(Vincente, 2015). To fulfil the demands of customers had been the prime target of Tim Cook and thus working hours were doubled for Foxconn factory in China. The company here lacked corporate social responsibility and tried to make profits against responsibility towards individuals. To show CSR only in companys brochures is n ot enough and is considered vital for smooth running of business(Apple India Private Limited, 2016). Nowadays people are getting concerned regarding socio economical factors and hence avoiding conflicts has become important so that financial merits are not hampered. The situation at Foxconn is one of the examples which shows negligible CSR of companies and nevertheless managers pretends to assure their responsibility, many of them lacks social ethics. Tim Cook focussed more on its supply network to achieve the companys goal but lacked to look over its manufacturing sectors. The investigations made by several newspapers were successful in highlighting the workers problem of Apple Company. The circumstances at Foxconn were not because of one reason or developed overnight but the problem had started since the year 2010. On that particular year more than eighteen employees committed suicide out of which fourteen died on spot(Brightkite, 2017). The main reasons behind such conditions, as told by employees working there, was low wages, inhuman treatment, long working hours and bias managers. The managers here are expected to take initiatives and embrace ethics. The companys shares increased and reputation of Apple reached high ends in around 2015 and companys financial results were seen above expectations. The investigators focussed more on companys merits rather than looking into other issues as a result the companys profits were benefitted from cost of employees life and those working at Foxconn(The Telegraph, 2017). The success of Apple in terms of finance and product quality cannot be overlooked but the ethical deficiency carried by the company is also important to be looked at. The way managers of the company handled its ethics and employees welfare had been covered by social Medias recently that are influencing the perceptions about Apple Company which is also affecting the companys economic success. However, New York Times magazine has identified that the Apple Company is working on taking initiatives towards preventive measures and reducing the working stress. The company made a report for its suppliers representing a portion of com panys supply chain. The company registered itself under Fair Labour association and became first IT Company for making such decision(Apple Inc., 2017). The company also made environmental groups and implemented labour rights while permitting its staff to work under fair conditions only. The incident that occurred in Foxconn factory gave company an opportunity to take preventive measures regarding social matters rather than financial issues. The CEO handled the situation very commendably and was able to deal with the issue professionally. Mr. Cook followed every protocol recommended to him and made advancement while dealing ethical dilemma at workplace(Dormehl, 2017). He evaluated the appropriate theories that could be applied to identify the root cause while making suitable decision. The CEO took steps in order to improve the working condition at Foxconn, as reported by the company. A non profit making organisation situated in America, The Fair Labour Association also claims that Ap ple Inc. had fulfilled all necessary working requirements in its factory premises of iPhones and iPods at Shenzhen and Chengdu(Background Of Case Study Apple Inc, 2015). The employees however do not seem to be contended and claims that proper solution has not been made to improve their work culture. They claim that organisation is bothered only about making profits and targeting their goal without giving reason for motivation among employees so that they could work with full aptitude. The company had enabled their work premises with additional recreation tools like tennis courts, television, swimming pools, interest clubs, etc. but the workers find them useless as they are unable to utilise them due to their excessive work load. The factories lacked necessary preventive tools as incidents were reported by employees that occurred in factories. In one of the factory fire broke out and other time poisonous gasses were spread inside the factory that choked many people(Lei Guo, 2012). Medical facilities also seemed inefficient at the time of disasters which brought rage in feelings of workers as they became sick due to inappropriate working conditions(Mer chant, 2017). Apple Inc is one of the biggest MNCs in the world and to maintain responsibility towards its stakeholders and entire business market is very significant for the company. With exclusive supply chain network and availability of products globally has made the company gain reputation and loyalty among customers. Thus it becomes necessary to maintain ethics and CSR while delivering enhanced consumer service along with giving fair returns to its shareholders. In order to examine the topic further two theoretical concepts will be utilised in this research paper. In businesses ethical theories have always provided an enormous foundation while making judgements regarding ethical contents in work action. The basic fundamental theories that could provide assistance in case of Apple Inc are Deontological and Teleological theory. The two theories will help in considering the situation and derive different conclusions respectively. The significance and possible outcome of actions can be focussed while applying teleological theory. This theory is widely used in business context and public relation policies. Utilitarianism comes under teleological theory which states that actions made by employers seems good if maximum number of people feel contended or satisfied(Business Jargons). Thus it can be said that if a decision is fair; the end will automatically become fruitful. Eudaimonism in teleological theory states that action made by companies seems good if the goals are fulfilled along with maintaining public welfare. The promotion of trends and prof iteering is enabled after fulfilling individual contentment is considered as an example of sound ethical base. Deontology theory in ethics focuses on aptness or incorrectness in actions as opposed by others during the course of action towards the work performance or any individual(Mastin, 2008). Thus major work of deontologist is to make out whether the situation is fair or worse depending on the action and that the claim is correct or not. The moral obligations will always give priority to good actions and confirm moral ethics in its undertaking. In other words deontology deals with those ethical actions that proves good in the terms of society and is made without justifying their consequences regarding ultimate goals. The outcome of this theory always gives well results when talking about individual morale. The action taken is normally in favour of workers before considering corporate factors. Divine Command theory in deontological theory states that any moral action made by people is important as it is obligatory to perform actions ethically. It is duty of individuals to perform their part of responsibility with integrity in providing better moral action for society. Natural Rights theory states that the ethical theory gives rights to individual to work under fair condition and if it is exploited, people may demand for changes. This theory gives rights to the people to develop their transit and tradition after incorporating ethical laws(Mastin, 2008). In case of Apple, the contribution made by the company in technological and supply chain has impacted the entire world significantly. However, ethical part in the company is found missing. The CEO of the company made profound decisions that made the company in top position in market but only if he could make extra effort in managing workplaces could have helped the company come out of the dilemma. The company lacked ethics and morals and thus faced issues regarding it(Lei Guo, 2012). The case of Apple Inc can be classified into deontological approach. Initially the company used to think about excessive working hours along with child labour and other issues relating health and safety. The increasing approach by social Medias exposure regarding ethical behaviour had made company look more into its publicity impacts that may prove negative on share prices and revenues. With increasing pressure on workers and supply chain the company witnessed rise in audits and share prices and became c lose in accomplishing its objective. According to authors, any act towards fulfilling goal should be ethical and conditional or else it is considered as unlawful act(MSG, 2017). The suppliers of Apple always suffered ethically from Apple Company and since Asian regions had low bargaining power, they had to bear ethical force. Since Asian regions production costs are cheaper, the company tried to make utmost supply out of it and under no condition was ready to reduce its business(Firstpost, 2017). The act which the company followed is not accepted universally and the case of Apple shows that the company discriminated between their own employees and outside suppliers. The company was also reported to involve chid labour in its manufacturing unit which is again unacceptable case principally. Therefore it can be said that although the company was successful in implementing utilitarianism but deontological approach seemed unsatisfactory. The CEO and the management of the company should take more care of their labours as the company is highly depended on them. The satisfaction and basic demands of employees shall be taken care of by the company including health facilities and enhanced working conditions. If these are not met, the company might have to face future troubles(Hewege, 2012). Here the company can apply consequentiality approach that may help the company to control the situation. The CEO needs to understand that increasing employees satisfaction always increase their work capability and maximise returns gradually. The decrement in job satisfactions loses the enthusiasm among employees and tendency to work is reduced along with reduction in product quality. The working condition of Foxconn as reported had unpleasant working conditions and thus created ethical dilemma which regulated the reputation of the company. If such working conditions are not enhanced, any positive decision may not seem accomplishing and also will not bring positive changes among employees. More worse the situation becomes will bring in more media attention and hence only inconvenience will be created in growth path(Dormehl, 2017). Nowadays people are getting more concerned about social welfare and CSR of organisations. If the consumers comprehend that the manufactures works for the company at the price of their living, it might become unbearable for them. As a result Apple might lose its important clients and customers which will automatically hamper companys approach towards forming a sustainable position in market. The management system of the company thus requires undergoing constructive change in order to avoid future issues(Sin, 2016). The management system at Foxconn has weak leadership control as it is seen that the leaders were unable to handle the situation at the beginning which increased to such an extent that made suicides in the premises of company. Foxconn requires leader who is more bureaucratic in control and possess a quality that could balance companys requirement and labour demands(Bilton, 2014). Trust between managers and employees are the base of any company along with sharing responsibility. The ethical concepts demands the company to treat people as individuals and not like machines and thus the administrators are demanded to be superior in conducting moral ethics. If such ethical strategy is adopted in Foxconn, quick flow in decisions can be seen and closeness between authority and workers might solve the current issues. Training programmes can be introduced at Foxconn that might help workers in understanding latest techniques as well as different ways through which they could complete their job faster. Presently the dictators of Foxconn treat employees as slaves and despite getting such behaviour, no employee had ever tried to lawsuit against the company. Under the Labour Law of China, all the possessions and ID cards are kept by the company which are not returned back to their families even if they demand for it(Bilton, 2014). This again proves unacceptable law and justifies ethical dilemma faced by Apple Company. If any workplace is constructed without ethical presence, it becomes duty of leaders to rectify it and failing such, the organisation might have to face bad publicity in front of public and corporate world. Ethics refers to those moral principles that motivates people and creates moral development which can be seen in the operations of businesses. The best leaders are the ones who ensure bondage between employees and employer(Mastin, 2008). Conclusion After analysing the situation of Apple Inc in the above essay, from multi perspective view, it can be said that the Foxconn specialises in making utmost profits and generating sufficient amount of production. But the ethical issues as commented by its employees show that the company lacked moral principles and treated its workers as slaves(Brightkite, 2017). Foxconn has been able to implement bureaucratic and scientific management theory which made its workers work like machines and not like humans. This intolerant nature of the management had made many of its employees fall sick and even aroused suicidal instinct in them. The new CEO of the company had been under great pressure as the long running ethical dilemma needs to be corrected immediately or else the entire organisation might have to suffer immensely. MNC as huge as Apple loses its ethical conduct is something shocking for the nation as such companies is taken as examples of successful entrepreneurs. Thus it becomes very ess ential for the CEO to rectify the issues and make decisions that provides development for improved tomorrow(Elmansy, 2017). Leaders are entitled to make decisions after focussing on employees satisfactions and core development keeping aside personnel sentiments and profiteering nature. The above essay had given a detailed view on the organisations managerial incapability and about workers dilemma in a company. The two theoretical concepts discussed from management ethics had examined the dilemma crucially while making close evaluations of situation. The recommendations made in the essay might prove beneficial for the managers of the Apple Company and ensure that further decisions made by them are more based on ethical grounds. Thorough literature on key perception of management and leadership theories and significance of ethics in business had been studied that might result in costing ethical dilemmas in companies. References [Case Study]-Apple vs. Samsung: A Battle of Marketing Relevancy. (2017). Retrieved from https://dsim.in/blog/2017/01/28/case-study-apple-vs-samsung-a-battle-of-marketing-relevancy/ Apple Inc. (2017). Apple at work. Retrieved from https://www.apple.com/business/success-stories/ Apple India Private Limited. (2016). Corporate Social Responsibility Policy of Apple India Private Limited. Retrieved from https://images.apple.com/legal/more-resources/docs/Apple-India-CSR.pdf Background Of Case Study Apple Inc. (2015). Retrieved from https://www.ukessays.com/essays/marketing/background-of-case-study-apple-inc-marketing-essay.php Bilton, R. (2014). Apple 'failing to protect Chinese factory workers'. Retrieved from https://www.bbc.com/news/business-30532463 Brightkite. (2017). Apple Foxconn Case Study. Retrieved from https://brightkite.com/essay-on/apple-foxconn-case-study Business Jargons. (n.d.). Teleological Ethical Theories. Retrieved from https://businessjargons.com/teleological-ethical-theories.html Dawn, C. (2016). Where Apple Products Are Born: A Rare Glimpse Inside Foxconn's Factory Gates. Retrieved from https://www.recode.net/2015/4/6/11561130/where-apple-products-are-born-a-rare-glimpse-inside-foxconns-factory Dormehl, L. (2017). Today in Apple history: Apple responds to Foxconn suicides. Retrieved from https://www.cultofmac.com/483292/today-apple-history-apple-responds-foxconn-suicides/ Elmansy, R. (2017). Design Thinking Case Study: Innovation at Apple. Retrieved from https://www.designorate.com/design-thinking-case-study-innovation-at-apple/ Firstpost. (2017). Latest News on Foxconn sharp. Retrieved from https://www.firstpost.com/tag/foxconn-sharp Hewege, C. R. (2012). A Critique of the Mainstream Management Control Theory and the Way Forward. Retrieved from https://journals.sagepub.com/doi/full/10.1177/2158244012470114 Lei Guo, S. H. (2012). A case study of the Foxconn suicides: An international perspective to framing the sweatshop issue. Retrieved from https://www.researchgate.net/publication/254093520_A_case_study_of_the_Foxconn_suicides_An_international_perspective_to_framing_the_sweatshop_issue Mastin, L. (2008). The Basics of Philosophy. Retrieved from https://www.philosophybasics.com/branch_deontology.html Merchant, B. (2017). Life and death in Apples forbidden city. Retrieved from https://www.theguardian.com/technology/2017/jun/18/foxconn-life-death-forbidden-city-longhua-suicide-apple-iphone-brian-merchant-one-device-extract MSG. (2017). Organization Ethics - Meaning and its Importance. Retrieved from https://managementstudyguide.com/organization-ethics.htm Pierce, C. P. (2017). Scott Walker's Wisconsin Foxconn Deal Is Even Shadier Than It Sounds. Retrieved from https://www.esquire.com/news-politics/politics/a12444506/wisconsin-foxconn-deal/ Rawlinson, N. (2017). History of Apple: The story of Steve Jobs and the company he founded. Retrieved from https://www.macworld.co.uk/feature/apple/history-of-apple-steve-jobs-mac-3606104/ Sin, B. (2016). Latest Foxconn Worker Deaths Build Case For Apple To Move Operations From China. Retrieved from https://www.forbes.com/sites/bensin/2016/08/22/the-real-cost-of-the-iphone-7-more-foxconn-worker-deaths/#5cd11a485560 The Telegraph. (2017). 'Mass suicide' protest at Apple manufacturer Foxconn factory. Retrieved from https://www.telegraph.co.uk/news/worldnews/asia/china/9006988/Mass-suicide-protest-at-Apple-manufacturer-Foxconn-factory.html Vincente, E. F. (2015). Foxconn Case Study: A Look at Ethics in the Global Marketplace. Retrieved from https://pax.shc.edu/story/foxconn-case-study-look-ethics-global-marketplace